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Babbalu

The Latino American Lifestyle Authority

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Advertising Information

 
BABBALU.com is the online destination specifically for the Latino American population, while encompassing the non-Latino crossover market.
 

The Babbalu.com user is the Internet savvy individual between the ages of 18 and 54, whose language preference is English or an English/Spanish combination.  Approximately 80% of Latino online users prefer English, only 20% prefer Spanish only. This is reflected within the content provided on Babbalu.com. The Latino American market is under served and under estimated, with over $800 Billion in spending power.

The top 50 advertisers alone have increased spending in the Latino market from $658 million in 2000 to over $1.5 billion in 2005. On-line spending by Latino advertisers increased from $10 million in 2002 to $100 million at the end of 2005, a 1000% increase, and 80% of advertising executives have increased spending in the Latino market for 2006.  With an emphasis on English language and new media.

Today presents itself as an important opportunity for your business to establish its role in the Latino American market. We are prepared to work with you on a value added Advertising campaign, through respectful, culturally relevant online promotions aimed at the Latino market that will result in the following:

 

 l The generation of incremental sales/leads while reinforcing your brand image and positioning

 

 l Reinforcement of your commitment to the Latino American community.

 l Measurement of promotions to help determine what promotional strategies resonate
     and motivate the Latino market.

 

 l Combine online promotions with ongoing sponsorship opportunities.
 

 l Help drive leads at your regional levels by developing regionally appropriate campaigns.

 l Increase traffic to your web site and/or retail storefront.

 l Trigger your Latino consumers Call to Action by providing relevant product offerings.

 l Increase your online revenue stream.

Babbalu.com offers a wide range of advertising options designed to help you advertise products and services to America's fastest growing market.

Babbalu's Market Facts
View more detailed information regarding our Market,
please click here.

Babbalu's Advertising Specifications
View banner size specifications, please click here.

Take advantage of our current advertising specials
For rate information or to schedule a consultation, please contact:

Jessie Rosa
(860) 559-0293
Mari Rodriguez
(860) 209-6284
jessier@babbalu.com marirr@babbalu.com